Are You Living Your Brand Every Day?

Posted on 5/25/2017
A closer look at "The Process" can help turn a commodity into something your customers really want.

Keeping the Love Alive, Part III—The Divorce

Posted on 5/24/2017
A 3-part series that examines the key stages of the distributor-supplier relationship and how to create alliances that endure the test of time.

Copper Roundup – From China and the Budget, to the Dollar and the Market

Posted on 5/23/2017
Copper hit a three-week high mark to start the week, but investors are waiting to see the impact recent China's economic data.

Is Your System Protected?

Posted on 5/19/2017
Following the havoc wreaked by a recent global cyber attack, IT security expert offers tips to help minimize your company's risk of exposure.

Keeping the Love Alive, Part II—The Marriage

Posted on 5/18/2017
A 3-part series that examines the key stages of the distributor-supplier relationship and how to create alliances that endure the test of time.

Keeping the Love Alive, Part I—The Courtship

Posted on 5/17/2017
A 3-part series that examines the key stages of the distributor-supplier relationship and how to create alliances that endure the test of time.

Copper Update - Boost One Day, Bust the Next

Posted on 5/16/2017
China's economic tendencies translate to erratic copper pricing.

Marketing Momentum: Is Your Marketing On-Trend?

Posted on 5/12/2017
Highlights from Best of the Best judging.

Upping Your Lighting Game in a Competitive Marketplace, Part II

Posted on 5/11/2017
When it comes to electrical contractors, taking the "show, don't tell" approach to new product introductions can work wonders.

Upping Your Lighting Game in a Competitive Marketplace, Part I

Posted on 5/10/2017
How to work with contractors that are looking at their bottom lines and saying, "Hey, how can we get a better price on our lighting products?"

Copper News – China Impacts Price; French Election Expected

Posted on 5/9/2017
The French election didn't really impact copper, but news out of China has tilted the scales.

Distribution Revolution

Posted on 5/5/2017
Drivers and robots and planes, oh my! Amazon's recent investments reveal the online giant's cutting-edge logistics strategies.

The Distributor Salesperson of the Future

Posted on 5/4/2017
The value of knowing everything will come in pretty handy for the distribution sales force of the future.

Copper: The Yo-Yo Effect

Posted on 5/3/2017
Five months into 2017 and we still can’t determine where the price of copper is going.

Lessons Learned

Posted on 5/1/2017
Following Amazon's Q1 results, industry expert hones in on the 'message of hope' distributors should take away.

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